Global sports brand U.S. Polo Assn. has been announced as the title sponsor of The Palm Beaches Marathon, bringing increased visibility and support to one of Florida’s premier running events. The partnership underscores the brand’s commitment to promoting active lifestyles and engaging with the local community.
A Global Brand Supporting a Local Event
The Palm Beaches Marathon attracts runners from across the country and around the world, offering a scenic route through some of the region’s most iconic locations. U.S. Polo Assn.’s title sponsorship provides resources that enhance the overall experience for participants, from race-day logistics to community programming associated with the event.
The Palm Beaches Marathon: An Overview
Event organizers highlighted that this collaboration strengthens the marathon’s reputation as a world-class race and reinforces its role in promoting health, fitness, and local tourism. The partnership also allows for broader marketing efforts and increased engagement with both participants and spectators.
By supporting the Palm Beaches Marathon, U.S. Polo Assn. not only elevates the event but also contributes to initiatives that benefit the local economy and community. The collaboration is expected to grow in the coming years, establishing a lasting relationship between the global brand and this celebrated annual race.
About U.S. Polo Assn.
U.S. Polo Assn. is the official sports brand of the United States Polo Association (USPA), the largest association of polo clubs and polo players in the United States, founded in 1890 and based at the USPA National Polo Center (NPC) in Wellington, Florida. This year, U.S. Polo Assn. celebrates 135 years of sports inspiration alongside the USPA. With a multi-billion-dollar global footprint and worldwide distribution through more than 1,100 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. The brand sponsors major polo events around the world, including the U.S. Open Polo Championship®, held annually at NPC in The Palm Beaches, the premier polo tournament in the United States. Historic deals with ESPN in the United States, TNT and Eurosport in Europe, and Star Sports in India now broadcast several of the premier polo championships in the world, sponsored by U.S. Polo Assn., making the thrilling sport accessible to millions of sports fans globally for the very first time.
U.S. Polo Assn. has consistently been named one of the top global sports licensors in the world alongside the NFL, PGA Tour, and Formula 1, according to License Global. In addition, the sport-inspired brand is being recognized internationally with awards for global growth. Due to its tremendous success as a global brand, U.S. Polo Assn. has been featured in Forbes, Fortune, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world. For more information, visit uspoloassnglobal.com and follow @uspoloassn.
About The U.S. Polo Assn. Palm Beaches Marathon
The U.S. Polo Assn. Palm Beaches Marathon is a premier winter running event held annually in West Palm Beach, which features a range of race distances designed for runners of all abilities, including a full marathon, half marathon, 10K, 5K, and a 4-person marathon relay. Highlighted by a 100% flat, USATF-certified course, the Marathon serves as a Boston Marathon qualifier. The scenic route allows runners to experience West Palm Beach’s vibrant downtown as it winds along palm-lined Flagler Drive, past historic neighborhoods, and features sparkling waterfront views. The event also supports community and charity efforts. Visit palmbeachmarathon.com.
